Sabrina Peterson – Email Marketing 101

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Sabrina Peterson – Email Marketing 101

Ever hear the saying that email marketing is dead?

Here’s a hint for you: if social media went away today, how would you communicate with your clients?

Email marketing can still be effective when used correctly in relevance to today’s landscape and in this course, you will learn how to create a strong list of high-converting leads and turn that list into REAL HARD CASH.

This class will cover the following:

What email marketing means in 2019 and beyond
How to create lead magnets and build a strong and effective mailing list
How to select the right email marketing program
How to segment customers
How to automate campaigns
List of 50 high converting subject lines!
How to avoid spam complaints and maintain subscribersYour Instructor

Sabrina Peterson
Sabrina Peterson

Sabrina Peterson is the Glam University CEO, a seasoned business and life coach, and serves as the Business Editor of Rolling Out Magazine. A self-taught entrepreneur, she has launched multiple successful businesses both online and in a traditional brick-and-mortar setting and has a passion for helping other female entrepreneurs find their footing.

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Course Curriculum

The Course

Introduction (1:05)

Best Email Marketing Providers (10:25)

Breaking Down ActiveCampaign (4:06)

Lead Magnets + Importance of Segmenting (7:42)

The Importance of Opt-In (2:21)

Uploading Your Contacts Into ActiveCampaign (6:08)

How To Automation In ActiveCampaign (16:29)

High-Conversion Email Subject Lines + Full List of Resources (8:19)

Frequently Asked Questions

When does the course and finish?
The course s now and never ends! It is a completely self-paced online course – you decide when you and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like – across any and all devices you own.
Can I get a refund?
All Glam University courses are non-refundable and non-transferable
Can I share this information?
All courses and materials of Glam university are the sole intellectual property of Glam University and its instructors. These cannot be shared among users or redistributed in ANY capacity. Any violation of this policy will result in legal action.

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